As we begin 2021, new trends emerge - Stay ahead of the curve with our 2021 scent predictions! As we’ve all concluded a year of unexpected challenges and step into a new year full of new opportunities, prospects, and chances, we felt it necessary to highlight and bring in some of that “new” with the wonderful wave of trends that you may notice in the fragrance world. Part of what makes fragrances exciting and special is how they can contribute to our overall energy, happiness, and well-being. Scent is a part of a positive human connection and we can all use a little more of that going into 2021. Here’s what’s trending: Androgynous Aromas Androgynous Aromas: Gender constructs in the...

“REFRESH YOUR SCENT PALETTE WITH OUR SUMMER 2020 ESSENTIALS FRAGRANCE LIST”   With Summer quickly approaching now’s the right time to trade in those warm ouds and deep musk’s for some revitalizing crispy citrus’s, juicy florals and cool aquatic notes! Start the season off right with the bursting new energy of fresh fragrances to get you feeling summer ready! Summer scents are a complex composition of notes and accords that keep a fragrance long lasting, zesty, light, clean and of course, delicious. Many perfume classics have been reformulated to create a more invigorating- refreshed take on the original fragrance, one better suited for the warmer temperatures. If you’re unsure of what is suitable for summer; the modified editions almost always...